With the introduction of Smart TVs and web-based content channels there is a paradigm shift in the industry to produce and promote online content. There is a drastic increase in Online Viewership and a decline in traditional Cinema Halls business. Study reflects and anticipates OTT & Online content business to increase by 4 folds by 2025. Production houses are looking for quality content and new faces to break the monopoly of select few.
Changing dynamics of Media & Entertainment industry is more critical than ever, given how rapidly content creation, distribution and monetization are being disrupted. With YouForrte, we are trying to challenge the current construct and bolster creativity, move beyond encouraging talent based on conventional demographics. It will require bold collaboration on both the buy- and sell-side of the equation.
What is YouForrte?
YouForrte is a Freemium platform that bridges gap between Job/assignment seekers in Media & Entertainment Sector. Portals objective is to increase the reach of users by displaying their Skill/Talent from the comfort of their home/locality. User will get a chance to increase his Network and can create/participate in new groups/bands. No one denies a Peoples choice. User can increase his ratings by the number of Claps and shares he/she gets on the videos that they post.
1. At YouForrte, we think about the people, financial backbone of this industry and provide a medium to attract, retain, develop and deploy talent in a dynamic, customer- centric business.
2. YouForrte will be live repository of creative content and easy access to talented professionals available to social media and commerce players who are increasingly investing in original content or licensing (at remarkable levels of investment).
3. Youforrte intends to break down the silos of traditional business ways, encouraging the talent seekers to challenge how they went to market scouting for talent.
4. Building scale – for both talent institutes and promoters by providing their protégés and their establishments a platform to increase their reach and presence.
What Will YouForrte Do?
Our Team will bring the potential casting/Decision makers and talent on same platform. We will be promoting the Talent that comes on the website and show interest in seeking entry to Media & Entertainment Industry. Our BD team will be closely working with Local Clubs, Event Organizers, Casting Directors, Music Studios, Dance & Music Reality Shows, Dance/Music/Acting/Photography Schools & Colleges, Media & Production Houses. These agencies/institutes will get a free platform to post their requirements.
Benefits to Users?
YouForrte is a platform that provides opportunities to users to increase network. Our portal will provide an exclusive list of people in the field of media & entertainment with different proficiency skills. Users may find talent ranging from “Amateur level” to “Professional level” and can connect with them, form bands/groups to collaborate.
YouForrte provides an opportunity to increase visibility at no cost. Videos/content created by users will get shared to a large audience which creates more engagement & collaboration. Top trending content will get featured on the portal and will have much higher viewership.